WISR
Quotes by WISR
Even the most carefully crafted messages can be derailed by spelling or grammar errors. It shows a lack of professionalism and can negatively affect the perception of your business. Freelance editors are cheap and effective, and can keep your busines..
Reach out to local marketing or design consultants and offer your services in return for a brochure, website work, photography, etc. Make sure what you're trading is of similar value, and write up a simple contract describing exactly what each person..
Pricing your products and services can be complicated. Here's an easy solution: Offer something a step down (that includes less) and a step up (a premium offering) from your main product or service. You'll find customers on all ends of the spectrum t..
It's important to understand what marketing channels are working. If most of your new customers are coming from referrals, create opportunities for more referrals. If they saw an ad, run that ad again. Always repeat what works...
You only have two or three seconds to keep you vistor on your site. If they don't see what they are looking for in visible region of your page within a few instants, they will bounce...
Consider this: You have two to three seconds to grab a visitor's attention. If they don't find what they're looking for within the the first few seconds, they will bounce...
In the online world, don't shy away from negative comments; instead, face them head-on. Addressing customer concerns builds trust, helps diffuse a tense situation and can help you win back an upset customer. Even better, it gives your brand advocates..
If you're just getting started on social media, pick a site you feel comfortable with and that your business competitors are using. Develop a strategy and use this site to the fullest. Once you've mastered this site, then consider branching out. If y..
How fast or slow does your company make decisions? Rapidly growing businesses have tied the speed of their decision making to their success. There are not a lot of examples that show success from slow or drawn out decisions. Business owners need to b..
A big problem with many sites is SPEED! A primary reason many sites have poor sales is SPEED! Make sure your site loads in the blink of an eye. This is particularly true for your cart...
One of the unfortunate facts of life is that we sometimes have to do things that require us to wait in waiting rooms or stand in lines for hours at a time. Take these opportunities to do a little networking. Start up a conversation with someone else ..
One of the most crucial aspects of branding a small business is that you must be absolutely consistent in your messaging. Every interaction with customers must send the same message. You are ultimately creating experiences for your customers that bui..
Everyone's an expert at something. Sharing your expertise may land your business that big media splash you've been searching for. Check out helpareporter.com to see how you can become one of the many small business owners to be quoted in media outlet..
What people see in their inbox differs among email applications. An email viewed in Gmail will appear different when viewed in Yahoo! mail or Outlook. To make an impact even before they open the email, keep your subject line within the 40-character l..
Many employers feel a paycheck is thanks enough. But a simple word of appreciation can go far toward motivating employees. Recognition makes them feel successful and often leads to them working harder. And understanding what motivates your employees ..
If you ever use public wi-fi (at the airport, at Starbucks), your business data could be exposed. Many sites, including Gmail and Facebook, don’t encrypt data, which means you could be operating insecurely. To ensure your data is secure, install a ..
Assume that your product has stopped selling all of a sudden. What direction will you take your company next? What new income stream can you add? Take time to imagine the future. You don't necessarily have to take action, but you need to think about ..
If you have a website, make sure you have an area to capture the names and email addresses of visitors. Likewise if you have retail store, have an email sign-up sheet for customers to receive news and special offers.
Even if you don’t initially ma..
If you have established a nice logo and colors for your company, that's great! Now, it's important to use them consistently: On your website, business cards, vehicles and all visuals. If you don't do this, customers may not get the connection when yo..
It's vital to provide ongoing communication with your current customer base. You've spent valuable time and money acquiring new customers and, according to statistics, 20% of them will purchase from you again. Make sure you communicate with customers..
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Joomla! Ver.2.5 Released
The Joomla Project announced the immediate availability of Joomla 2.5.0. Version 2.5.0 is the next update from version 1.7.4 (Note that we have skipped from version 1.7.x to 2.5.x.) Version 2 ...
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Video Ads 15 Seconds Max!
Want to capture customer attention with online video ads? They'd better not be more than 15 seconds long, a new poll suggests. According to a survey by Poll Position, about 54% of Americans t ...
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Smartphones Turn Millions More Americans into Mobile Shoppers
Number of mobile buyers will nearly triple by 2015 In 2011, US mobile commerce sales (including travel) surged 91.4%, to reach $6.7 billion. Continued strong growth will boost sales to $31 bi ...
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In an Internet Minute - Part 2
This is Part-2 of the In an Internet Minute Infograph. See part-1 above for the first mind-blowing examples of the current scale of the Internet. ...
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In an Internet Minute - Part 1
We all know about the "New York Minute". The super fast-paced high-pressure metric that makes all other fast-action cities pale in comparison. Well now there is the Internet Minute. Ho ...
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